The first problem we looked at was typing on a small device-autocorrect and predictive text was sucking. He wanted to try something a bit more entrepreneurial, and they were bashing around ideas. The other had a physics degree and was working in the UK government. That happened in the summer of 2008, a couple friends of mine from Cambridge got together, one of them had a Ph.D. JOE BRAIDWOOD: As you know what happens with most startups, a couple people got together with an idea. Here's a lightly edited transcript of the interview:īUSINESS INSIDER: First, can you give me a little bit about how it got started? Odds are, that could hurt them in the long run.

Those companies have locked down the user experience on the Kindle Fire and iOS devices and don't want developers tinkering with the core components of the devices. Unfortunately, there's no iOS or Kindle Fire app, because Amazon and Apple are being nit-picky about what's open to developers.Account icon An icon in the shape of a person's head and shoulders.

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